Privacy Policy

Threadline (“we”, “us”) operates this website to provide information about our embroidery services and to receive enquiries and quote requests. This policy explains how we collect and use personal data when you use our website or contact us.

Who we are

Data controller: Threadline. Email: threadlinecouk@gmail.com. We are based in the United Kingdom.

What we collect

• Quote and enquiry forms: name, company, email, phone, order details, artwork uploads, delivery postcode, and any message you send us.
• Analytics (if consented): usage data via Google Analytics 4, including pages visited and approximate location derived from IP address.
• Technical data: IP address, browser type, and device information in server logs for security and troubleshooting.

Why we use it

To respond to enquiries, prepare quotes, fulfil orders, improve our website, and meet legal obligations.

Lawful basis

• Contract and pre-contract steps when you request a quote or place an order.
• Legitimate interests to respond to enquiries, operate our business, and keep our website secure.
• Consent for non-essential cookies and analytics — you can decline via the cookie banner.

How long we keep it

• Enquiry and order records: kept for up to six years where needed for business, tax, and legal purposes.
• Marketing contact: until you opt out or ask us to delete your details.
• Analytics: retained according to Google Analytics settings (typically up to 14 months when enabled).

Sharing and processors

We use trusted processors to run this website and handle enquiries, including:

• Resend to deliver email notifications when you submit a form.
• Google Analytics 4 when you consent to analytics cookies.
• Our hosting provider to serve the website and process form submissions securely.

We do not sell personal data. Processors act on our instructions and only for the purposes described in this policy.

International transfers

Some processors may store or process data outside the UK. Where that happens, we rely on appropriate safeguards such as standard contractual clauses or equivalent protections required by UK GDPR.

Your rights

Under UK GDPR you may have the right to access, rectify, erase, restrict, or object to processing of your personal data, and to data portability where applicable. To make a request, email threadlinecouk@gmail.com. We will respond within one month.

You may also complain to the Information Commissioner's Office (ICO) at ico.org.uk.

Cookies

See our Cookies page for details on essential and analytics cookies.

Changes

We may update this policy from time to time. The “Last updated” date at the top will change when we do.